Brand Assets

Our customers and team are the driving forces behind the Koi Tea brand. They're the true ingredients in each cup. Below is a genetic breakdown of Koi Tea and how you can use them when talking about Koi Tea. 

 
 
 

 
 
 

Logo

Our default logo is the full colored one whereas the black and white are the alternatives when full color doesn't apply. The white one has a transparent background but has a colored one instead so that you can see it. It's kinda hard to see white on white. Please do not alter our logo unless explicitly given permission. Thank you!

 Full Color

Full Color

 
 
 

 
 
 

Typography

We use Mattilda as the header typeface and Lato as body text. 

 
 
 

 
 
 

Color Palette

Pretty much all the colors in the logo and website.

KOI TEA (Adobe Color Palette).jpg